My Business Experience > Advertising

Within the Advertising industry I directed teams of people that serviced interactive clients, leading clients from concept through launch, turning interactive ideas into profitable business components. As an Interactive Account Supervisor, specialties included strategy, branding, technology, Internet branding, ecommerce, Internet marketing and ebusiness.

Responsibilities

Lead strategy, branding and technology services supported by project management and client services staff
Worked within collaborative, client-centered teams delivering superior results within interactive media
Oversight of overall growth and development of accounts
Periodically reviewed account status and maintained client contact commensurate with needs
Met profit goals on accounts
Prepared annual forecasts and subsequent adjustments in budgets
Ensuring sound planning, good service, and a solid relationship with clients
Maintained a high level of performance by the account teams and other agency personnel
Led and participated and in the presentation to client of plans and significant interim milestones
Acted as first point of approval on expense accounts, travel plans, vacation schedules, cash advances, and other routine requests by account people in group
Approved "write-offs" and adjustments on billing
Arranged policy meeting with client contacts at suitable intervals
Communicated and implemented agency policies, procedures, and directives
Collected past due invoices and billing action on jobs more than 90 days old
Informed management of status of accounts, problems, plans, meetings, and arranged for involvement of management at key times
Organized and participated in review and pre-planning sessions internally and with clients